For a company that prided itself on keeping secrets for decades, the WWE has been a comedy of errors in 2014 when it comes to giving things away. The latest spoiler confirms this year’s predictable winner for the WWE world championship MITB match.
It appears that a DVD cover on Amazon.com has revealed the next WWE world champion. The SummerSlam 2014 DVD cover is up and features Brock Lesnar vs. John Cena in the main-event. That would seem to indicate that the Cena will go on to win Sunday’s match and defend the WWE world title at SummerSlam.
This isn’t the first leak in the barrel regarding SummerSlam. The WWE scooped itself when it sent a survey out recently asking who fans would like to see Brock Lesnar challenge for the WWE world title at SummerSlam. Now the dirt sheets have reported for weeks that Brock would be challenging for the title at SummerSlam but the WWE confirming this with a survey is mind blowing.
This isn’t the first major gaffe in recent months for the company. The WWE wound up releasing radio ads plugging Dave Batista’s return to house shows before Batista ever appeared on television. The ads ruined the surprise and the WWE had to re-book his return. At the time it was considered one of the biggest blunders in years. This SummerSlam blunder may have topped it.
I understand that these posters and DVD covers are sent out and posted ahead of time but we are only talking days before Money in the Bank. The materials could have waited to be shipped or posted Monday, thus keeping Money in the Bank a surprise. Instead, savvy Internet users will see the result days before the big event.
All of this said, Cena was the predictable winner of the Money in the Bank match. Once it was revealed that Brock was challenging for the title, it was either going to be Cena or Roman Reigns. Recent rumors indicate that the WWE want to wait on Reigns and allow for a slow burn as opposed to shooting him to the top in a matter of weeks.
The new match replaces the originally scheduled match between Brock and Daniel Bryan. It’s disappointing as I think that would have been a real fun match, especially the Paul Heyman promos leading up the match. There is an obvious size mismatch but Bryan has had great matches with big guys in the past and Brock hasn’t had many bad matches since he’s been back.
My hunch is that Brock was going to win the title all along. If true, this would have put an end to the Yes Movement and Bryan’s reign. With Brock on limited dates, it will be interesting to see how Brock is utilized as champion. They pulled it off briefly with the Rock last year and his limited schedule. It’s just a guess but I can’t imagine Brock going into this match to lose.
DVD cover or not plans can always change and who knows. Maybe Cena loses at Money in the Bank but winds up winning the title before SummerSlam to swerve the fans. Generally in these circumstances the WWE have already spent their money on media and stick with their plan. Regardless, it takes quite a bit of steam off of Sunday’s event.
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