WWE | Pro Wrestling

TNA Wrestling makes major changes to its Pay-Per View format for 2013

In a press release on Thursday January 10, 2013, Total Non-Stop Action Wrestling announced a major pay-per-view shake-up in its business model for live paid television events going forward in 2013. The company will cut back from 12 live pay-per view events and go with the old school four Sunday Night live pay-per view events – Genesis on January 13, LockDown on March 10, Slammiversary on June 9 and its own version of WrestleMania, Bound for Glory on October 13. TNA also stated they will still keep offering their one hour ‘Unfinished Business’ shows through Video on Demand.

In addition, TNA will offer seven taped three hour pay-per view special events during the course of 2013 branded as TNA Wrestling that will air the first Friday of the month during the months there is no live pay-per view event.

I applaud TNA for making the first move in what should have been done a few years ago not only by the company, but World Wrestling Entertainment as well. The industry has been saturated with monthly pay-per view events for a long time which mainly have consisted of throw-away shows that are a waste of time and money.

TNA’s pay-per view buys have never been a high number, (I’ve seen various websites report between 7,800 and 10,000). But with the down turn in the economy that had started at the end of 2008, the poor numbers have told the story. In past columns, both my own and many other writers, the subject of over saturation of pay-per view events was a hot subject, especially after WWE would release their buyrate information that event most recently indicated most of their pay- per view event numbers still reflect a downward buying trend.

In the old school or traditional days of pro wrestling, I remember each company (WWE and NWA/WCW) holding four major events a year. Feuds were meaningful and exciting with intense build up. I actually ordered pay-per views back then. Then came the 12 event pay-per view structure which began back in the mid 1990’s during the WWE and World Championship Wrestling Monday Night War.

Each time WCW would increase their pay-per view events, WWE would do the same, until WCW finally hit 12, WWE followed suit as well, in what would be not only a weekly competition for ratings, but a monthly fight for pay-per view revenue.

I can’t remember when I last ordered a pay-per view event, not only because I’m frugal with my money, but nothing has interested me, not even any of the big four events from WWE. I won’t pay big money for one or two matches that may interest me that may end up with some lame finish so the feud can be continued at the next pay-per view event.

Now with TNA going back to the traditional days, they have a huge opportunity to focus more time on building meaningful feuds without feeling rushed or trying something desperate to get buys for an event a month later that not many fans care about.

There are various sites reporting that TNA’s pricing for the live events will roughly stay the same with Genesis and LockDown at $34.95, Slammiversary at $39.95, Bound for Glory selling for $44.95 and the non-live events called TNA priced at a mere $14.95.

However, if TNA doesn’t change their weekly Impact Wrestling television structure and overhaul their current product, which was on an upswing during the summer and now had reached a down fall during the end of 2012, the new pay-per view structure could end up being a big failure.

Will WWE follow? Probably not, but time will tell.

By Jerome Wilen (www.prowrestlingringside.blogspot.com)

[amazon_link id=”B00A4Y61LO” target=”_blank” container=”” container_class=”” ]WWE: Royal Rumble 2013 DVD[/amazon_link]

[amazon_link id=”B0099114V0″ target=”_blank” container=”” container_class=”” ]WWE: Raw 100 – The Top 100 Moments in Raw History[/amazon_link]

Grab discounted WWE DVDs, merchandise, t -shirts, figures, and more from the WWE Shop on Amazon.com

(Visited 94 times, 1 visits today)


Welcome to the Camel Clutch Blog. The CCB was born in 2007 and features blogs from over 50 different writers. Articles from the Camel Clutch Blog have been featured by some of the world's most respected websites including; CNNSI.com, Foxsports.com, Yahoo News, Business Insider, MSNBC, NBCsports.com, and more.

Writers Wanted

Do you have a passion for blogging? The Camel Clutch Blog is proud to have featured over 50 guest bloggers and contributors since its inception. The CCB is a great outlet for your blogging or a great way to promote your own site, blog, and/or podcast through Guest Blogging. The CCB reaches millions of people per year and you can be sure you will be read when you post on the CCB. Email Eric Gargiulo at [email protected] if you are interested.

Add to Flipboard

Connect with me

Link to my Facebook Page
Link to my Rss Page
Link to my Twitter Page
Link to my Youtube Page
To Top