I don’t think I am making any kind of startling revelation here. But there is serious cause for concern that Lesnar will be leaving the PPV tonight without the WWE world championship. I left RAW feeling that Cena had a good shot of winning and Seth Rollins was cashing in, leaving Brock as the odd man out. That just cannot happen!
Brock is the first true superstar that the WWE has had carry the title (other than The Rock’s brief reign) in several years. Brock is a true difference maker. All you need to do is look at the ratings patterns on RAW episodes that feature the Beast Incarnate. The audience pattern is predictable. Brock brings the numbers and the people fall off when he is done. There aren’t any real difference makers like that left in the business today.
The WWE has not even scraped the surface on the opportunities they can reward themselves with while Lesnar reigns supreme. Brock was the biggest draw in UFC history for a reason. It wasn’t because he was such a great UFC fighter. He has “it.” There are still hundreds of thousands of those UFC fans that tune in to check out what Brock is doing in a WWE ring. Those people aren’t sticking around if Lesnar isn’t.
The company finally has a guy as the face of their company that they can market to an alienated fan base. The older teenagers and men 20-30 who used to watch WWE wrestling have generally tuned out a long time ago. The WWE is just not that cool anymore and the characters don’t speak to them. Lesnar speaks to them! These teenagers can walk around with a Brock t-shirt or get together and watch Brock wrestle with interest. Nobody else has touched that demographic in years.
There is a lot more left with Lesnar as WWE champion to accomplish than Cena. Cena is old news and while I appreciate his place in the company, what do you have for him past this that would interest anyone? The Seth Rollins feud is nice to talk about but quite frankly I think they need to rehabilitate Rollins first before that happens. Rusev could be fun but it’s too soon. Reigns isn’t turning and we are all hoping to never see a Cena vs. Bray Wyatt or Randy Orton match anytime soon. There is nobody ready.
Brock has made the WWE fun again. I go out of my way to watch Lesnar and Paul Heyman anytime they walk out on RAW. There is just something about Brock running in place on that ramp that gets you excited to see what he is going to do. He is a monster and I mean that in a good way. Dean Ambrose is probably the closest to that but he has a long way to go until that is automatic. Nobody can bring to the table what Lesnar does.
My pleas will have fallen on deaf ears and who knows what the crack creative team is thinking going into Night of Champions. I just feel that there is a lot of potential left in Brock as WWE world champion and not capitalizing on it would be one of the most disappointing blunders this company has made in a long time.
[amazon_link id=”B00JHH1YAW” target=”_blank” container=”” container_class=”” ]WWE The Paul Heyman Story[/amazon_link]